Successful completion of the Bachelor of Business requires students to complete units of study to the value of 300 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
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Develop the advanced marketing and managerial skills needed to think strategically and succeed in this exciting industry. In this major, you’ll learn how to deploy traditional and digital marketing strategies, research the market, understand consumer behavior, logically design a marketing plan, promote a brand and use data to inform marketing decisions that deliver the integrated marketing strategies.
Successful completion of the Bachelor of Business requires students to complete units of study to the value of 300 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
Students have the flexibility to choose from a wide range of electives across the different courses offered by BUC, allowing you to tailor your academic experience to your interests and career goals.
Main Pathway: Australian Foundation – 65%
Alternative Academic Qualifications: (International Baccalaureate, A-Levels, French Baccalaureate, Indian Year 12, Nepal Secondary, Pakistan HSSC, Bangladesh HSC)
Main Pathway: IELTS (Academic Module) – Overall 6.0 (no band < 6.0)
Other English options: PTE Academic, TOEFL iBT, UK/Cambridge IGCSE, GCE A-Level English, IB English A or B, C1 Advanced (Cambridge CAE)